Press Release
6 Vancouver underwear brands for any sense of style or gender
Vancouver is Awesome features Understance as one of their 6 picks for the best underwear brands.
I Found 28 Bras With Great Side Support—You're Welcome
WhoWhatWear features Understance' Emilia and Maeve amongst their favourite bras with 'great side support.'
The 21 Best Lingerie Brands Offering Stylish and Comfortable Bras and Underwear
Allure ranks Understance as their top 5 best lingerie brands.
InStyle February: Instant Style
Understance' Bluebelle Sheer Lift Bralette can be seen featured in the Instant Style section of the February 2022 issue of InStyle Magazine.
DailyHive
"With an eye to style and comfort and a focus on ethical practices, Understance is one of those rare brands that understands the importance of both."
Real Simple Dec/Jan 2022
Understance can be seen in the December/January 2021 issue of Real Simple Magazine. Angela is wearing the Hugger Wireless Full Coverage in 34D.
InStyle Dec 2021
In the December issue of InStyle Magazine, with cover girl Reese Witherspoon, Jo wears the Arabella Sheer Lift Bra - Special Edition in 34DD.
InStyle Dec: Instant Style
Understance' Arabella Sheer Lift Bra - Special Edition can be seen featured in the Instant Style section of the Dec/Jan 2022 issue of InStyle Magazine
InStyle November
In the November 2021 issue of InStyle Magazine, with cover girl Zendaya, our model Jess wears the Arabella Sheer Lift Bra in 36C
InStyle October
In the October 2021 issue of InStyle Magazine, with cover girl Anya-Taylor Joy, our model Liann can be seen wearing the Bluebelle Sheer Lift Bralette in 32C.
Real Simple November
Understance is featured in the November 2021 issue of Real Simple Magazine! Our model Ruth can be seen wearing the Ivy Full Coverage Underwire Bra in 38D.
DailyHive
“Understance is a women-led, Canadian brand that not only makes comfortable bras, it also does so in an ethical way — with both people and the environment in mind.”
BuzzFeed Quiz
"With bras for every body, shape and mood— indulge yourself in the comfort and beauty of ethically made bras from Understance."
British Vogue: November 2021
“Their products are made ethically and sustainably using recycled water systems, prioritising comfortable and lasting pieces that minimise the harm done to the environment!”