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Style Quiz
Designed to simplify the process of finding the perfect bra for you. Say goodbye to endless searching, and let our bra style quiz do the work.
Style Quiz
Wire-free comfort with the same structure and support as an underwire bra. A-J Cups
Seamless Underwear
Seamless Underwear
Seamless underwear made from ultra-stretchy, cooling, and breathable fabric so you can say goodbye to visible panty lines.
Understance's signature. Comfortable flexible, bendy underwire that lift, support and shape. A-K Cups
Visit Us
Visit Us
Drop by our flagship store in Vancouver to get fitted by an expert and find your perfect bra and underwear.

Best seamless/invisible-undies ever
I have been hunting for underwear that doesn't show panty lines and is actually comfortable for months. I was about to give up, these are perfect. The fabric is incredibly soft and slides under denim, dresses or jeans. It doesnt bunch, or move or dig in or ride up or create a wedgie, or gather anywhere it isnt supposed to. It doesn't create an indent at my waist or thigh and it doesnt smash the booty down. I have a white-stone dress pant and these are the ONLY underwear that aren't visible through the fabric (bought sand colour). Literally perfection, I've already placed a second order so I can wear them every single day. I'll probably buy more again, in case they disappear on me.
— Sarah
Soft Contour Ultra High-Rise Bikini
A Pleasant Surprise
I was pleasantly surprised by the superior fit and comfort of this bra. As we all know ordering bras online can be a bit of a gamble and I have had disappointment with another Understance bra I have tried. This bra definitely is a full coverage and does a side shift which brings the breast tissue more to the front. This gives a sleeker silhouette. The lift is also very flattering and not too 'look at my cleavage' kind of lift. I agree that the colors in the photos are a bit misleading, the grey is more on the taupe side and the peach is more of a coral. Though I definitely appreciate having the color options in an H cup as for a long time I was limited to only black or beige.
— ChristineAndJasper
Anya FlexWire Unpadded Full Coverage Bra, DD-K Cup
Finally i have found THE bra, MY bra! It does everything i ever wanted my bra to do and nothing I dont wan't it to do. It looks amazing on..its comfortable all strap marks at the end of the day and i never have to fix it..straps never slip. Its perfect and I had given up hope on ever finding a perfect bra and here it is! I have it in the 2 dark colors but would like to see some softer color options so i could have more variety in my drawer. I literally now can go through all my bras and get rid of everything except my Understance bras (yes i have a few different ones and they're all great) because they are all I need.
— Iwona
Spacer Air Quinn FlexWire Seamed Cup Unlined Bra, D-J Cup